LYKSTAGE owned inventory
No middlemen or leased LYKSTAGE placements. Buy directly across Social Gear's owned video and display inventory, with clear visibility into where your ads run.
Owned inventoryNo middlemenFull transparency
Video and display reach across nine environments.
Start with LYKSTAGE owned distribution, then optionally extend activation to vetted partner publishers through the LYKSTAGE Audience Network.
The patented watch-time model
LYKSTAGE is built on a patented Watch-Time Monetization Model (U.S. Patent No. 12,684,189): creators and logged-in viewers share in the value their attention creates, and rewards flow only when the ad served is watched in full. The result is rare in digital media - an audience with a genuine incentive to stay through your ad, which translates into stronger completion.
Live where audiences watch
LYKSTAGE reaches six Connected TV environments - Samsung TV, LG TV, Roku, Apple TV, Android TV / Google TV, and Amazon Fire TV - plus iOS, Android, and web: nine environments across the United States, United Kingdom, Canada, UAE, and India.
Screens that prompt action
Connected TV placements become an action path: QR codes carry viewers from the big screen straight to your destination, with the journey trackable through our conversion pixel.
Core capabilities
Owned distribution, expanded when you choose.
Nine-platform reach
LYKSTAGE isn't just a website. Campaigns run across Connected TVs→Apple TV, Roku, Amazon Fire TV, Android/Google TV, Samsung, LG→plus native iOS and Android apps. The biggest screen in the house, or on the go.
Apple TVRokuFire TVGoogle TVSamsungLGiOSAndroidWeb
The skippable intent filter
A user who chooses not to skip is a different user entirely.
LYKSTAGE offers skippable pre-roll and mid-roll to preserve the viewing experience. For advertisers, the choice to watch through is the signal: someone who completes your 30-second video is categorically different from someone who merely saw a banner.
Skippable by designCompletion = signalIntent verification
Watched 30s to completionHIGH INTENT
Chose not to skipVERIFIED
Saw a banner impressionunknown
Looked away, timer ran outzero intent
Completion is the signal → not the impression.
Multi-screen performance
LYKSTAGE combines intent-verified video and display across connected screens, mobile, and web→a measurable part of a full-funnel media strategy.
Video and displayNine environmentsFull-funnel reach
Creator-integrated formats
Beyond standard pre-roll and mid-roll, sponsor specific LYKSTAGE creator channels→aligning your brand message directly with the content your target audience is already leaning into.
Channel sponsorshipPre & mid-rollContent alignment
20K+
Creator channels
9
Platforms · CTV, mobile & web
Zip-code
Geo precision
The LYKSTAGE Audience Network
Extend your reach with the LYKSTAGE Audience Network.
Run your campaign once. Reach viewers on LYKSTAGE→and beyond it.
When you run a campaign through the LYKSTAGE Ad Manager, your ads can run on two different inventory types. LYKSTAGE owned inventory is the video and display inventory on Social Gear's own LYKSTAGE properties. The LYKSTAGE Audience Network is partner publisher inventory on vetted websites and apps, extending your campaign beyond LYKSTAGE from the same campaign setup.
Build one campaign and set your targeting once. Where eligible, ads can serve across LYKSTAGE owned inventory and matching partner publisher inventory, subject to targeting, inventory availability, and publisher controls.
How it works
1. Build your campaign
Set audience, geography, budget, and creative in the LYKSTAGE Ad Manager.
2. Choose your reach
Choose LYKSTAGE-only activation, or enable LYKSTAGE owned inventory plus vetted partner publisher inventory. Network extension is optional and can be changed in campaign settings.
3. We do the matching
Your ads serve wherever your target audience is→on LYKSTAGE owned inventory and across partner publisher inventory that fits your targeting.
4. One report
Performance flows back into a single unified view. Segment results by LYKSTAGE owned inventory vs. partner publisher inventory to see exactly where your ads ran and how each performed.
A network built on quality, not volume
Every partner publisher in the LYKSTAGE Audience Network is individually vetted before joining. We review content quality, brand safety, and audience authenticity→and publishers must meet our inventory standards to stay in the network. We are deliberately building this partner inventory publisher by publisher rather than opening the floodgates, because your brand appears alongside this content and that placement is our responsibility.
You stay in control
Audience targeting
The audience segments you define carry across LYKSTAGE owned inventory and partner publisher inventory alike, including our multicultural and diaspora audience capabilities.
Content and placement controls
See where your ads appeared, and exclude any publisher or placement that doesn't fit your brand.
Brand safety by default
Sensitive content categories are excluded from network serving unless you choose otherwise.
Opt out any time
Network extension is a setting, not a commitment. Restrict your campaign to LYKSTAGE-only with one toggle.
Why extend to the network
More reach from the same budget
Your campaign finds your audience wherever they are→not only when they're on LYKSTAGE owned inventory.
One campaign, one invoice, one report
No separate network buys, no stitching reports together. Owned inventory and partner publisher inventory live side by side in your dashboard.
Consistent audience quality
Partner publisher placements use the same targeting and the same data layer as your LYKSTAGE placements→so extended reach doesn't mean diluted relevance.
Supported formats
Video (pre-roll and mid-roll) and display formats are supported across the network, on web and mobile. Available formats may vary by publisher; your campaign automatically serves the formats each placement supports.
LYKSTAGE Ad Manager FAQ
Questions, answered.
Where will my video ads actually appear?
Your ads appear before (pre-roll) or during (mid-roll) video
content on LYKSTAGE owned inventory→including the LYKSTAGE
website, mobile apps (iOS/Android), and Connected TV apps (Roku,
Apple TV, Fire TV, Samsung, LG). If you enable the Audience
Network, they can also run on partner publisher inventory.
Is LYKSTAGE separate from the Media Console?
Yes. LYKSTAGE is a dedicated, multi-screen activation product
with owned video and display inventory across nine environments.
The Media Console buys across approved media connections, while
LYKSTAGE provides direct access to Social Gear's owned
distribution and optional vetted network extension.
Can I choose LYKSTAGE-only serving?
Yes. Network extension is optional, so you can run a campaign on
LYKSTAGE owned inventory only or extend it to partner publisher
inventory when you want more reach. The setting is fully
configurable in campaign settings.
Ready when you are
Connect everything. Then watch it compound.
Creators, programmatic, video and email in one platform → one login, one dashboard, one invoice, every result feeding the next.