Media buying, connected across channels.
Build and manage display, online video, Connected TV, streaming audio, native, and retargeting campaigns through one Social Gear workflow. Control audiences, geography, budgets, pacing, creative, measurement, and reporting without moving between disconnected buying interfaces.
One workflow for approved media connections.
Stitched-together vendors and guesswork.
Brands are forced to stitch together multiple vendors, rely on inferred audience guesses from walled gardens, and settle for broad targeting when they need more precise control.
The result is margin leakage,duplicated audiences, and wasted ad spend.
One Media Console. Simplified.
One unified platform. Campaigns launch across supported media formats, screen types, and stages of the funnel.
Use the workflow directly, or have our team manage it for you.
Either way, Social Gear provides clear targeting controls and campaign visibility.
Programmatic media through Media Console.
Programmatic media is available through the Social Gear Media Console today, covering eligible display, online video, CTV, audio, native, and retargeting capabilities.
Targeting that follows the campaign objective.
Select geography, language, device, context, first-party audiences, retargeting, and supported multicultural-audience criteria from one planning experience. Available targeting varies by channel, market, consent, data rights, and provider policy.
One brief. One normalized media view.
Social Gear normalizes permitted inventory, audience, pricing, campaign, and performance data from approved connections into its repository. The platform maps each brief to eligible channels and inventory, while deterministic controls govern permissions, pricing, budget, activation, and reporting.
Built to expand with the media market.
The Media Console is designed to add approved search, retail-media, app-advertising, AI-advertising, and exchange connections without changing the client workflow. New connections appear only after commercial approval, API access, security review, testing, and production certification.
- Search and performance media Planned
- Apple app and map advertising Planned
- Retail media Planned
- AI-environment advertising Planned
- Additional approved exchanges and advertising APIs Under evaluation
Channel-level clarity. One reporting framework.
Social Gear stores normalized campaign and performance data in its own reporting layer, allowing teams to compare delivery, spend, reach, engagement, conversion, and other available channel metrics in one framework. Provider-specific metrics retain their original definitions and must not be presented as directly comparable when methodologies differ.
Self-service or managed service—with the same visibility.
Run approved Media Console capabilities directly, or work with the Social Gear team for planning, activation, optimization, and reporting. Your dashboard remains the shared source of truth either way.
Run approved Media Console capabilities directly.
Get planning, activation, optimization, and reporting support.
Your dashboard remains the shared source of truth.
Access only connections that have completed review and certification.
Verified consumption, not inferred affinity.
For brands seeking diverse audiences—South Asian, Hispanic, African-American, Caribbean—we offer a verified targeting layer powered by our EthnicOnlineNetwork (EON): 200+ dedicated diaspora publishers.
- × Inferred affinity
- × Guesses based on page likes
- × Approximation
- × DMA-level geography
- ✓ Verified consumption
- ✓ Knows based on actual content consumed
- ✓ Precision
- ✓ Verified geography
EON verifies behavior. Walled gardens only guess.
Built for agencies, brands, and performance marketers.
Whether you manage clients, brands, or performance targets, Social Gear adapts to how your team works.
Run every client from one cockpit.
Manage more accounts without adding headcount, logins, or late nights.
- Unify every client and channel under a single login
- Automate client invoicing and proof of delivery
- White-label the platform as your own offering
Reach every screen that matters.
Connect with audiences across display, video, CTV, audio, and native—and see what's working.
- Activate every format from one workspace
- Reach audiences across approved media connections
- Reach diaspora audiences through verified EON consumption
Spend time on strategy, not screens.
Consolidate the busywork so you can focus on outcomes and optimization.
- Control bid, budget, and pacing from one interface
- Retarget warm prospects with your own pixel data
- Optimize for revenue, not vanity metrics
Questions, answered.
What can I activate through the Media Console today?
Will the Media Console support search, retail media, app advertising, and ChatGPT Ads?
Does Social Gear automatically buy across every connected platform?
Will metrics from every channel look the same?
Connect everything. Then watch it compound.
Creator, media, LYKSTAGE video, and email capabilities in one platform → one login, one dashboard, one invoice, every result feeding the next.