Platform/Programmatic Console

Programmatic Advertising

Scale your programmatic media buying smarter, faster, and with absolute precision.

Independent agencies and growth-focused brands use Social Gear to scale programmatic performance. Target any audience—from hyperlocal zip codes to global territories. Our backend engine is propelled by Amazon DSP, Google DV360, PubMatic & major open exchanges — with more joining as we grow, giving you massive scale without the complexity or overhead of traditional DSPs.

app.socialgear.com / programmatic / campaign● LIVE
CampaignsAudiencesCreativesInventoryPixelBillingReports
Impressions
8.42M
CTR
0.91%
Win rate
63%
Delivery · last 14 days● pacing on target
Geo targeting · zip level42 zips active
DisplayVideoCTVAudioNativeRetarget: pixel
95%
of the world's consumers reachable
Zip-code
precision across global territories
200+
diaspora publishers in EON
Our Partners and Integrations
The problem

Media buying is broken.

The Problem

Stitched-together vendors and guesswork.

Brands are forced to stitch together multiple vendors, rely on inferred audience guesses from walled gardens, and settle for DMA-level targeting when they really need zip-code precision.

The result is margin leakage,duplicated audiences, and wasted ad spend.

Vendor 1 · DSPVendor 2 · dataVendor 3 · videoVendor 4 · verificationVendor 5 · reportingDMA-level only
The solution

Powerful programmatic. Simplified.

One unified platform. Campaigns launch in minutes across every channel, screen type, and stage of the funnel.

Run it yourself via our self-serve interface, or have our team manage it for you.

Either way, Social Gear delivers unprecedented targeting clarity.

One loginOne invoiceZip-code precisionSelf-serve or managed
Core capabilities(Alternating Blocks)

Every audience. Every format. One platform.

Block 01 · Target Anyone, Anywhere

Set your campaign once. Choose your engine.

Reach 95% of the world’s consumers across premium sites and apps.

Whether you need to reach a specific neighborhood, a national demographic, or a global territory, our platform delivers pinpoint zip-code precision worldwide.

Hyperlocal National Global Zip-code precision Display Video CTV Audio Native
Audience builder · geo42 zips · 3 territories
Selected zipHigh densityReachable
01Display banners● available
02Pre-roll & mid-roll video● available
03Connected TV (CTV)● available
04Streaming audio● available
05Native placements● available
DSP logins required1
Block 02 · Unified Buying Engine

Campaigns built for action, not just impressions.

Access premium display, video, connected TV, streaming audio, and native inventory from a single interface.

Our backend engine is propelled by Amazon DSP, Google DV360, PubMatic & major open exchanges — with more joining as we grow, consolidating your buying power and eliminating the need to manage multiple DSP logins.

Conversion pixel CTV QR codes Auto re-engagement
Action funnelpersistent segment
Site visitors captured by pixel124K
High-intent pages viewed38K
Re-engaged across open web31K
Returned & converted4.2K
Illustrative funnel — your segments build from your own pixel data.
Block 03 · The Multicultural Targeting Layer (EON)

Intelligence that compounds.

For brands seeking diverse audiences— South Asian, Hispanic, African-American, Caribbean—we offer a verified targeting layer powered by our EthnicOnlineNetwork (EON).

While walled-garden platforms use “inferred affinity” to guess a user’s background based on page likes, we target based on verified consumption behavior across 200+ dedicated diaspora publishers.

Block 04 · Conversion Pixel Retargeting

Stop leaking your warmest prospects. Our conversion pixel captures high-intent site visitors into persistent audience segments.

Retarget them across the open web and premium publisher networks so your message stays in front of the people most likely to convert.

Block 05 · Automated Billing & White-Labeling

Designed for agencies. Improve cash flow and reduce the risk of nonpayment by automatically invoicing clients.

Launch your own branded programmatic offering instantly—without investing in development or specialized ad-ops resources.

For agencies

Automated billing & white-labeling.

Improve cash flow and reduce the risk of nonpayment by automatically invoicing clients.

Launch your own branded programmatic offering instantly—without investing in development or specialized ad-ops resources.

Automatic invoicing

Clients are billed on schedule, without manual chasing.

Your brand, our engine

Launch a branded offering with no dev investment.

Better cash flow

Reduce nonpayment risk across your client book.

No ad-ops hires

Run programmatic without specialized headcount.

Feature spotlight · The multicultural targeting layer

Verified consumption, not inferred affinity.

For brands seeking diverse audiences—South Asian, Hispanic, African-American, Caribbean—we offer a verified targeting layer powered by our EthnicOnlineNetwork (EON): 200+ dedicated diaspora publishers.

Walled gardens
Inferred-affinity platforms
  • × Inferred affinity
  • × Guesses based on page likes
  • × Approximation
  • × DMA-level geography
Social Gear · EON
Verified network
  • Verified consumption
  • Knows based on actual content consumed
  • Precision
  • Zip-code geography

EON verifies behavior. Walled gardens only guess.

Benefits

Why agencies, marketers, and brands choose Social Gear.

Launch campaigns in minutes, not weeks

Skip the vendor-by-vendor setup. Go from brief to live across every channel from one workspace.

Win more pitches with zip-code proof

Show clients precision no walled garden can match—down to the neighborhood, in one clean report.

Spend without minimums

No monthly commitment and no platform overhead. Scale budgets at your own pace, up or down.

Prove ROI across the full funnel

From impression quality to conversions, see exactly what's driving results for every client.

Use cases

Built for agencies, brands, and performance marketers.

Whether you manage clients, brands, or performance targets, Social Gear adapts to how your team works.

Agencies

Run every client from one cockpit.

Manage more accounts without adding headcount, logins, or late nights.

  • Unify every client and channel under a single login
  • Automate client invoicing and proof of delivery
  • White-label the platform as your own offering
Brands

Reach every screen that matters.

Connect with audiences across display, video, CTV, audio, and native—and see what's working.

  • Activate every format from one workspace
  • Target 95% of the world's consumers
  • Reach diaspora audiences through verified EON consumption
Performance marketers

Spend time on strategy, not screens.

Consolidate the busywork so you can focus on outcomes and optimization.

  • Control bid, budget, and pacing from one interface
  • Retarget warm prospects with your own pixel data
  • Optimize for revenue, not vanity metrics
0%
of your team's time returned from juggling platforms and dashboards
0
login replaces the five vendors most teams stitch together
Global
Programmatic & email reach — LYKSTAGE & creators in the US, UK, Canada, UAE & India
Programmatic FAQ

Questions, answered.

Do I need a minimum spend to use the Programmatic Console?
No. Unlike traditional DSPs that require massive monthly minimums, Social Gear's self-serve platform lets you scale your spending at your own pace.
What inventory can I reach?
Display, pre-roll and mid-roll video, Connected TV (CTV), streaming audio, and native ad placements—propelled by Amazon DSP, Google DV360, PubMatic & major open exchanges, with more joining as we grow.
Can I bring my own first-party data?
Yes. Upload your customer lists (hashed emails or phone numbers) to create custom audience segments for retargeting or lookalike modeling across our open exchange inventory.
How is your multicultural targeting different from walled-garden platforms?
Walled-garden platforms use "inferred affinity"—they guess a user's ethnicity based on pages they like. Social Gear uses "verified consumption"—we know a user belongs to a specific diaspora because they're actively reading or watching content on one of our 200+ dedicated ethnic publisher sites within the EON network.
Get started

Ready to transform your media buying?

Schedule a demo to see how Social Gear helps programmatic media buyers get back 40% of their time spent juggling multiple platforms and reporting dashboards.